Argos

Argos

Christmas Fool

The ‘Foolproof Your Christmas’ campaign, shows the impish fool doing his best to make Christmas hard work for busy families – illustrating the many possible mishaps that can add stress in the run-up to the festive season. From Christmas lights blowing, to sellotape disappearing during the present-wrapping, to trees shedding pine needles, Argos’ Christmas fool brings a series of misfortunes to households across the UK in this mischief-filled spot – but all’s well that ends well, with Argos on hand to fool-proof Christmas. The campaign is a continuation of Argos’ broader ‘You’re Good to Go’ campaign from The&Partnership, which targets busy parents, demonstrating the retailer’s commitment to moving at the same speed as modern family life.
TV / Christmas Fool
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